NIKE Shoe Shine

In January 2012 RSVR visual research teamed up with Nike Snowboarding and was given one mission: Take the annual Denver, CO SIA "Shoe Shine" party to the next level.  RSVR provided a visually immersive environmentally responsive design solution that provided a truly unique setting for Nike to unveil the amazing 2012 Shoe Shine Boots.

Our services consisted of graphic design direction, custom animated projections, “laser light cage” and custom designed / fabricated modular shoe display units. 

Shoe Shine 2012 was truly next level.

Gallery:

Film:

Drawings: